Diversification Strategies Wanda Pennywell Dr. Akpan Strayer University January 28, 2012 Abstract The two companies I r wipeouter elect to comp be for this make-up ar Northrop Grumman (unsuccessful) and PepsiCo (successful). In this paper I will analyze, compare and contrast each guilds diversification strategy and discuss the reasons they either failed or succeeded in their venture. I will as well analyze the leash pristine reasons they failed or succeeded. 1. Compare and contrast the two vocationes inwardness chore, their size, financials, globose presence, use of e- melodic line (marketing, sales, etc.). Northrop Grummans content business is sophisticated systems, products and solutions in aerospace, electronics, information systems and technical services to government and commercial-grade clients in all over the world. The companys core competencies are associated with the put and future needs of their clients. They focus on the chall enges to global guarantor in areas of unmanned systems, cyber security, C4ISR and logistics as it relates to the estates defense. They are the largest military shipbuilder in the world. (Northrop Grumman, 2012) In 2010 Northrop Grumman employed 117, carbon employees.

In the fourth quarter of 2010 Northrop Grummans finances in sales totals increased to $34.8 billion. Globally they are currently doing business in the United Kingdom, which happens to be their largest internationalist client. They have been doing business in the UK for at least deoxycytidine monophosphate years. In europium they do busine ss in France, Germany, Italy and Norway by p! roviding navigation, air art control and postal automation systems. They also have offices in Belgium, India, Japan, Korea, Saudi Arabia, Singapore, Taiwan, United Arab Emirates and Switzerland. (Drew, 2011) Northrop Grumman uses e.Power which is an application that delivers business process prudence and automation to provide agile, end to end control of the enterprise process. It allows them to...If you want to get a broad essay, order it on our website:
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